Ultra Violet-Pantone’s 2018 Colour of the Year

Purple has stood the test of time – legends like Prince and David Bowie have flaunted the adventurous colour – with ultra violet being Pantone’s official colour of 2018. Leatrice Eiseman, the executive director of the Pantone Color Institute, describes this blue-based purple as a colour that can help develop inventiveness and imagination, and one “that takes our awareness and potential to a higher level”.

With that being said, who wouldn’t want a bit of that in their home?
Well. Hold your horses! – because we are not suggesting that you get out your paint and brushes. Instead we actually recommend that you look to the shade as inspiration for nonconformity when it comes to setting your home apart.

Here’s how to incorporate this bold colour in your interiors:
Decor items
Using décor items is the simplest and most cost-effective way to incorporate ultra violet into your home staging theme – it can also be the most fun, as you can play around with different textures and items, allowing yourself to explore your individuality and creativity.
Take a look at each room individually to see where the colour would be best suited in terms of layout and colour scheme, using said items to draw your prospective buyer’s eye.
Looking to show off the gorgeous mantelpiece? Utilise a crystal or agate in a deep shade of ultra violet front and center to attract the eye up.
Want to showcase the newly redone kitchen counters? Place a sole vibrant orchid to focus attention on the remodel.
Furniture Accessories
While we don’t recommend replacing all of your furniture with a matching ultra violet set, incorporating the colour into furniture accessories is the best of both worlds in order to be able to showcase ultra violet while not alienating your home from potential buyers.
Look to cushions and throw blankets to add that pop of colour and vibrancy to a room as a last minute, lived-in touch. Similar to the age-old rule of removing one accessory before leaving the house, be mindful that less truly is more.
If you’re feeling brave, take this tip one step further with a statement piece (think lounge chair or loveseat). Keep in mind that this piece would be the focal point of the room – and maybe the whole house – so be fully committed to its upkeep, and minimize other colours accordingly.
Artwork
If you’re looking for a way to elevate your home, look no further than the art world given its propensity to correlate with our perceptions. Artwork is a simple way to attract potential buyers’ attention, with key pieces not only being great eye-catchers but talking points.
Find a piece of art that is up-to-date, but can also stand the test of time and varying tastes. Look for pieces that are neutral yet still interesting, with no words or religious intonations to avoid detracting potential buyers.
Use artwork thoughtfully, with larger pieces in key rooms that have lots of white space so as not to engulf the rest of the area. Focal points for buyers, such as the entryway with a high ceiling or the master bedroom with a blank wall above the bed, are areas that are crying out for colour and attention.

So there you have it.
By including ultra violet in your home staging, you’re able to inject some additional adventurous personality into your home, encouraging your potential buyers to jumpstart their imaginations in this space. Keep to minimal pops of colour throughout with the above tips, and your home will present itself as one that includes modernity and emboldens potential buyers to aspire for their home to be something more.

Jaculin Dodson
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